Written by Lying at the intersection of business, technology and user experience, the right product can drive commerciality, usability, and the most valuable outcome for clients. Naturally it needs professionals who thrive on curiosity, collaboration and ownership. From prioritising new product features, building products fit-to-market, shaping go-to-market strategies and launches to addressing customer needs, IIM Kozhikode’s Product Management will help professionals play an intrinsic role in your organisation’s product success.
With an overview of concepts like Product Strategy, Market Structure Analysis, Concept Development, Solution Design, Understanding Customer Preference, Pricing, and Brand Positioning and Management, you will emerge as a powerhouse leading bottom-up change within your organisation.
STARTS ONJuly 18, 2023
Online Application Deadline: June 29, 2023
DURATION
39 Weeks 4-5 hours/ week
PROGRAMME FEE
INR 1,84,500 + GST
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