Written by The programme’s frameworks divide value creation into two categories: new value stacks for customers and new value stacks for enterprises. Understanding this taxonomy is the first step in articulating a marketing value proposition that aligns with the company’s growth strategy. The programme helps customer-focused functions and enterprise leadership not only mitigate the effects of an ever-changing marketplace but also capitalise on opportunities that disruptions present.
- Date: Jul 12 – 14, 2023
- Duration: 3 days
- Fee: INR 1,30,000 + taxes
- Format: On-Campus (Hyderabad)